Konecto blog

How to run better events.

Practical guides on trade shows, gamification, tickets, networking, sponsors and money. A new one every week.

Booth quests, connection goals, leaderboards and prize draws: a menu of challenges you can run at your next event, and what each one is good for.

Start from your costs, not your competitors. A simple way to set a price, a first tier and a break-even number before you open sales.

A booth quest can spread traffic across the whole floor, or annoy everyone. Targets, rewards and rules that make it work.

Five things every high-converting event page gets right, from the first line to the ticket button.

The door is the first thing attendees remember. How to staff it, lay it out and handle the awkward cases.

Traffic clusters near the entrance and the big stands. Layout, programming and challenges that get people to the back of the hall.

Networking rarely happens by accident. Small design choices that get strangers talking, and keep them connected after.

Sponsors renew on proof. What to track during the event and how to present it in one page afterwards.

Six categories, two columns and one number to watch. A budget structure that works for meetups and conferences alike.